Client
Ryan Collins
Who is the Client?
Ryan, a full-time video editor and content creator, empowers freelancers to transition from 9-5 jobs to full-time online income. Since leaving corporate life in 2019, his courses have offered practical insights, emphasizing attracting high-ticket clients, niche authority, and fair compensation for creative skills.
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Challenges:
- transition from Skillshare to his own platform
- getting students engaged in his courses
- growing on social media (YouTube & Instagram)
- getting sustainable traffic
Strategy:
- Build an easy-to-use website
- Create high-converting funnels
- Email Marketing automation
- Social Media Launch Strategy
- Creating course-specific content on social media
- Getting profitable traffic from Facebook ads
- Testing funnels, ads, emails, etc.